A smart event planner for customer-focused service

Client request

Hornbach wants to support customers in completing their projects, even beyond the store. That’s why they regularly host one-on-one consultations, workshops and events. But setting up, managing and processing those activities had become time-consuming and error-prone. Hornbach needed a user-friendly solution to efficiently schedule events per store location, collect participant data, handle payments and send automated communication.

Process

Together with Hornbach, we mapped out the full planning process from creating events to finalizing registrations. We examined how each store location operated and how information flowed between customer, staff and back office. Based on those insights, we developed a functional design and built a custom application that is simple to use for both store employees and end users.

Solution

The Hornbach event planner allows local teams to easily create and manage events by location, date and time slot. Customers sign up online, upload photos or sketches directly, and automatically receive confirmations and reminders. Payments are handled via a Mollie integration. If payment is not completed, the reservation is automatically cancelled. This gives Hornbach full control with no added manual effort.

The tool is scalable and suitable for various event types from personal consultations to group workshops.

Result

With the event planner, Hornbach has a solution that reduces admin work, minimizes errors and enhances the customer experience.

• Staff can quickly and independently set up events

• Customers enjoy a smooth and professional sign-up process

• Participant communication is fully automated

• All information is centrally available per store and event type

The application fits seamlessly with Hornbach’s service-driven approach: easy to use, reliable in execution and focused on creating value for the customer.